One of the most overlooked aspects of the company is it’s culture. It’s easy to ignore culture when a company is small, as people tend to be more like-minded. But as a company grows you bring on more people, and a company culture will form whether you intend it to or not.
Especially in creative areas, the culture can be vitally important for how well a company does. Let’s take a look at how culture of a workplace or a group can affect creative effort.